Post by account_disabled on Mar 11, 2024 5:03:50 GMT
Many of the ad platforms you use buy this data to power their own targeting. Where From social you can extract data that helps add richness to the picture and how much time people spend on any particular platform. However GWI aggregates that information and allows you to produce insights such as in the example below. a detailed focused and informed social distribution plan as part of the wider seeding strategy. Whats also interesting to know is both the type of content this audience currently engages with and also how they believe your brand fits within that picture. Mistakes are often made when businesses understand what the people they want to attract consume without taking into account if the brand has the right to play in that specific space.
The good news is you can easily gain insight into both of these Europe Cell Phone Number List areas. What The starting point for this insight piece is a dive into Google Display Planner. This free tool is designed to help media planners with display ad targeting but its data can also be used to understand which sites a select demographic may frequent. In the example below you can see we have entered a couple of keyword interests and a topic interest to form a target demographic. By clicking that Get placement ideas button youre entered into the main dashboard where you can further refine everything from age and gender to device use and back again.
A section I use quite a lot both for paid and PR targeting as well as for initial audience insight is the Individual Targeting Ideas Placements Sites drill down. This gives you a list of sites visited by your audience which can be downloaded into a CSV file and sorted based on a number of metrics including traffic popularity and more. This then allows you to select a small number of sites that will most likely be visited by those thinking about your product or service for the next level of analysis.
The good news is you can easily gain insight into both of these Europe Cell Phone Number List areas. What The starting point for this insight piece is a dive into Google Display Planner. This free tool is designed to help media planners with display ad targeting but its data can also be used to understand which sites a select demographic may frequent. In the example below you can see we have entered a couple of keyword interests and a topic interest to form a target demographic. By clicking that Get placement ideas button youre entered into the main dashboard where you can further refine everything from age and gender to device use and back again.
A section I use quite a lot both for paid and PR targeting as well as for initial audience insight is the Individual Targeting Ideas Placements Sites drill down. This gives you a list of sites visited by your audience which can be downloaded into a CSV file and sorted based on a number of metrics including traffic popularity and more. This then allows you to select a small number of sites that will most likely be visited by those thinking about your product or service for the next level of analysis.